Pizza and Social Media – A powerful taste

Doug Tangwall and I work on a lot of things together including End Result Marketing where we find creative ways to integrate nurture marketing

Ians on State sign taken by Wendy Soucie

The best place to go in Madison for pizza!

and social media for business clients. Doug is a nurture marketing strategist, market researcher and even better -  a gifted writer. When he said he wrote a post on his blog on the @IansonState happenings, and needed my review for social media context, I was ready.  After reading it, I just had to share it with my audience as well. This version is adapted and shortened from the original but go to  Pizza and Social Media Can Bring the World Together to read the entire story.  I added several picture embellishments from my last visit to Ian’s Pizza. [Read more...]

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Ford tackles product introduction with social media channels leading the way

Ford tackles product introduction with social media channels leading the way 

Ford Explorer - 2011 North American Truck of the Year

Ford Explorer - 2011 North American Truck of the Year

When I read the email, I decided I couldn’t pass up the invite from Karen Untereker of 360 Digital Olgivy to attend the Social Media Day at the Chicago Auto Show.  I talked Doug Tangwall of End Result Marketing and Madison Business Womens Expo producer, Marian Walluks of MCW Productions, into making the trip with me.  Front and center was the special social media announcement from Ford Motor Company and the opportunity to meet Scott Monty and other key marketing people at Ford. [Read more...]

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